Kraco owns Auto Expressions. Both products are the same.. It is a high back "universal" seat cover, which fits about 85% to 90% of vehicles. Protects against splits, stains, fading, dirt, and pet hairs.. The seat cover is 100% sheepskin on the middle section of the seat cover and is synthetic otherwise.. "Superfit" flap for a more snug, wrinkle-free fit.