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BLUERIBBON COALITION, INC.

NEWS RELEASE

FOR IMMEDIATE RELEASE

Contact: Don Amador

Phone: 925.625.6287

Email: [email protected]

Date: April 30, 2009

May Declared Protect Your Right to Ride Month

POCATELLO, ID (April 30) - The BlueRibbon Coalition, a national trail-based recreation group, announces a new nationwide effort to keep riding areas open for responsible OHV use. KTM North America and FMF Racing have banded together with a giveaway of a brand new motorcycle and quiet exhaust system to strongly support the access efforts of BRC and other land-use organizations by declaring the month of May as Protect Your Right to Ride month.

"In these tough economic times we feel it is essential to take time to inform motorcycle enthusiasts on how they can become involved in the motorcycle organizations that are protecting their right to ride. The last thing we can afford to lose is our riding areas," commented KTM President Jon-Erik Burleson.

There is power in numbers and now is the time for OHV recreationists to join forces to ensure that everyone has a place to enjoy the sport. There are many legal riding areas across the country that are facing land use and noise emission regulations which could threaten or potentially close the areas from off-road-related recreation activities.

Greg Mumm, BRC Executive Director, states, "This is a precedent-setting effort by two international companies to help protect our recreational access to public lands. This nationwide program will make a difference to bolster our membership numbers and to send a strong message to closure advocates that riders are going to fight back."

During the month of May, visit a KTM dealer to find out information about what you can do to protect your right to ride. Each KTM dealer will supply materials provided by the motorcyclist activist clubs and organizations that have been fighting for your rights all along. When you visit your KTM dealer and show your BRC, AMA and/or ORBA membership card, or choose to sign up for a membership at the dealership, you will receive an entry toward a chance to win a brand new KTM 250 XC-FW with an FMF Q4 Titanium exhaust system. Participants will receive one entry for each of the organizations to which they belong.

KTM North America is an avid supporter of BRC and other land-use groups and has taken an active role along with FMF to help these organizations reach a larger part of the motorcycle community through the implementation of Protect Your Right to Ride Month. Please take time to stop by your KTM dealer in May and learn what you can do to become an active member of the motorcycle community and protect your right to ride.

To Find a Local KTM Dealer go to:

Dealer Locator - Models & Accessories - KTM.com - Ready to Race

New FMF Land Use Website:

www.soundoffmc.com

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